About Us

Hi, I'm Bene – founder of Norello and a passionate hybrid athlete myself.

The idea for Norello came from a simple observation. My friends and I shared our runs and races on Strava and Instagram – but once the post faded, nothing lasting remained. No keepsake. Nothing at home to remember the moment you pushed beyond your limits.

Yet, it's an extraordinary achievement. Often, it's the result of months of training, sometimes the hardest hour of the year – that deserves more than a few likes.

That's exactly what Norello Trace is for.

We transform your route – whether a run, bike ride, or hike – into a handcrafted 3D work of art. Combined with your personal training data on premium paper and elegantly framed, it becomes a keepsake that you'll proudly hang on your wall. On its own or alongside your medal.

Because you've achieved great things. And that deserves to be seen.